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Creative thinking at work.

My background is as diverse as the clients I've had the honor of working alongside. I don't believe it's possible to do everything well, but I do know how to combine my strengths with others when needed. I can work with you one-on-one, as a plug in to your team or assemble a team of trusted pros tailored to your specific needs. I focus my work in three main areas; strategy, messaging and sales enablement, all of which are scalable to fit your current situation.

Brand Strategy 

A solid brand strategy is the foundation of your brand's voice, tone and style. Without a strategy, brands can drift off course and lose relevance. If you're questioning the purpose or voice of your brand, let's talk. My services include:

  • Strategic Development

  • Brand Voice Workshop

  • Annual Plan Development

  • Competitive Analysis

  • Customer Segmentation

  • SWOT Analysis

  • Budget Planning

Messaging & Marketing

When it comes to messaging and marketing, I'm all about clarity and  ACTION. My messaging is based on the voice of the customer and tied to goals and budgets. Let's clarify your message and get rolling, here's how I can help:

  • Messaging Framework

  • Product Marketing

  • Customer Marketing

  • Competitive Intelligence

  • Digital Marketing

  • Public Relations

  • Corporate Communications

Sales Enablement

Collaborating with sales teams to create the most effective tools that drive revenue is always top of mind for me. Creating right tools comes from a deep understanding of the customer and the market, which is what drives me daily.

  • Go-to-Market Planning & Execution

  • New Product Launches

  • Pitch Decks

  • Battle Cards

  • Customer Case Studies

  • Customer Panel Speaking Events

  • Customer Advocacy Programs

  • Tradeshow Lead Gen Events

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